https://www.youtube.com/watch?v=mT43r41dMB0
Unlocking growth for a leading media firm
with A/R financing
CLIENT OVERVIEW
A respected name in the US entertainment industry, this New York-based media and publishing firm has long been a key player in delivering high-quality content to national advertisers, streaming services, and digital syndication networks. With a proven track record and a reputation for creative excellence, the company generated over $50 million in annual revenue in 2024.
As demand for digital content surged, the firm strategically expanded its original programming in early 2025. In parallel, it signed significant licensing agreements and advertising placement contracts with several corporate media buyers.
THE CHALLENGE
Despite strong contractual wins and increasing top-line revenue, the firm faced significant cash flow challenges. Many corporate clients operated on net 60 or longer payment terms, and approval cycles for ad placement and content delivery further delayed invoice processing. Meanwhile, original content development, talent acquisition, and syndication demanded substantial upfront capital. As cash flow gaps widened, production schedules were disrupted, partner payments were delayed, and the timely launch of high-value ad campaigns was compromised. Adding to the strain, the firm’s traditional lender declined to increase its credit facility, citing concerns over growing exposure to long-term receivables. As a result, the company’s financial position tightened rapidly at a time when it needed to operate at full speed.
THE SOLUTION
The media company turned to eCapital for a creative financing solution to bridge its working capital gap and support continued growth. The lender’s underwriting and structuring team performed a deep-dive assessment of the company’s financials, receivables, and contractual relationships with buyers.
Within a few weeks, eCapital coordinated a seamless buyout of the firm’s existing credit line, relieving the pressure from their incumbent bank. In its place, a tailored AR financing facility was established, providing a $6 million line of credit. This flexible line allowed the company to convert accounts receivable into cash as soon as invoices were issued, significantly improving liquidity and cash predictability.
THE RESULTS
The impact of the financing solution was both immediate and transformative. With access to working capital as soon as invoices were issued, the firm could meet its upfront obligations for content development and talent without delays, ensuring uninterrupted production. Advertising campaigns launched on schedule, reinforcing client confidence and paving the way for long-term contract renewals. Reliable payment cycles also strengthened relationships with production and syndication partners, enhancing the company’s overall reputation. Most importantly, the improved cash flow and financial stability positioned the firm to pursue new licensing opportunities and expand into additional distribution channels, unlocking the next phase of growth.
In an environment where media and publishing firms must navigate long payment cycles and capital-intensive content creation, accounts receivable financing offers a powerful tool to unlock liquidity without sacrificing equity or taking on long-term debt. eCapital’s tailored AR financing solution enabled this New York media company to maintain momentum, capitalize on major opportunities, and scale with confidence—even in a traditionally cash-constrained industry.
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