Debt Financing vs. Equity: What’s Right For Your Business?

Debt Financing vs. Equity: What’s Right For Your Business?
Bruce Sayer Last Modified : Dec 17, 2024

Reading time: 3 mins

When it comes to financing your business, how do you know what is the right option for you? Is it through debt financing via options like asset-based lending or bank loans, or should it be through equity financing? This is one of the most important business decisions you’ll ever make, so knowing all the facts is key to determine what’s most important to you when weighing the advantages of each.

We are the first to know that debt can be a scary word. No one likes to be in “debt,” which signifies you owe money. Equity is typically the more popular method since it has a respectable ring to it. But when it comes to debt financing, you can actually save money in the long run. Here, we point out some facts you might not be aware of.

Keeping control of your business

If the word “debt” intimidates you, think of the word “surrender.” With equity financing, you are surrendering some ownership of your business. With debt financing, the loss (or surrender) is simply what you owe in the payment for that month. Once your debt-finance loan is paid back, there is no further liability. Longer-term equity financing is not as flexible, and thus not as easy to manage on your terms.

Debt can actually be far cheaper

Contrary to the negative connotations connected with the word “debt,” choosing debt financing can ultimately save you money. Sounds strange, but it’s true! While you have to pay the loan back, once it’s completed, there is no further liability on your part. Additionally, some forms of debt financing, like asset-based lending, is flexible, secure, and can even be scaled to grow as your business prospers. Depending on the conditions of the loan, you might even be eligible to claim deductions on your taxes. That’s bonus savings for you!

Example of savings:

Consider, as an example, a loan amount of $1MM for a company that is generating $4MM in sales. With debt-finance – specifically asset-based lending – a $1MM line of credit would cost the company 9 percent per year (or $90K per year). Over the course of two years, the deal winds up costing the company $180K. On the other hand – with equity financing – if the company surrenders 25 percent of its business for $1MM, the company then sells for three-times its revenue, bringing the equity costs to $3MM. Obviously, debt should always be cheaper in the long run.

Debt is easy to unwind

We like to compare debt to dating and equity to marriage. Debit is very much like dating. It can be as short-term as you want. If it works out, it’s a relationship that completely enriches your life. If it doesn’t work out, it’s easy to unwind and kiss it goodbye. Equity is like marriage. You are partnered in a long-term “set-in-stone” commitment that’s tough to dissolve should there be trouble or difficulty.
As we noted before, we believe that debt should ultimately be cheaper in the long run. And debt financing through asset-based lending is an effective way to achieve this.

ABOUT eCapital

At eCapital, we accelerate business growth by delivering fast, flexible access to capital through cutting-edge technology and deep industry insight.

Across North America and the U.K., we’ve redefined how small and medium-sized businesses access funding—eliminating friction, speeding approvals, and empowering clients with access to the capital they need to move forward. With the capacity to fund facilities from $5 million to $250 million, we support a wide range of business needs at every stage.

With a powerful blend of innovation, scalability, and personalized service, we’re not just a funding provider, we’re a strategic partner built for what’s next.

About the writer
Bruce Sayer Headshot
Bruce Sayer

Bruce is a seasoned content creator with more than 40 years of experience across a wide range of industries. His career has spanned multiple sectors, from aerospace and transportation to new home construction and industrial products. He has held contract, staff, and managerial roles, supporting the growth of organizations ranging from owner-operator businesses to mid-market corporations.

Through this firsthand exposure, Bruce has developed a deep, practical understanding of the operational challenges, organizational structures, and financial approaches that can either hinder or accelerate business growth.

Since 2013, Bruce has been a dedicated member of the eCapital team, publishing informative, insight-driven articles designed to introduce and guide business leaders through effective financing options. During this time, his work has influenced countless CEOs and senior executives to evaluate, and often implement, specialized funding strategies that support stable, flexible financial structures.

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